This article is cross-posted from our friends at Genesis Gold Group. The Liberty Daily benefits when our readers purchase from them.
There are three groups of Americans as it pertains to the rise of “woke” Environment, Social, and Governance (ESG) policies influencing how retirement accounts are being managed today. Most Americans are not paying much attention, whether it’s because they don’t have retirement accounts that concern them or they’re unfamiliar with ESG.
Many Americans are familiar with ESG and have embraced it. This group is generally made up of the political left who believe climate change and racial equity should be driving forces for all decisions made, especially on behalf of other people.
The third group is comprised of conscientious Americans who have wealth or retirement to protect and who do NOT want “woke” thinking determining how their life’s savings will be invested.
Some are against the rise of “woke” thinking in America. Others want their money to be invested based on generating the highest returns. Most who are against ESG investing cite both reasons.
Many Americans are seeking to break away from the push by governments, institutions, and financial advisors who have been incentivized to put “wokeness” ahead of sound investing practices.
“ESG has been the number one concern of people contacting us over the last few months,” said Jonathan Rose, co-founder of Genesis Gold Group. “There’s nothing ‘woke’ about physical gold and silver. It’s just sound money.”
ESG has been expanding. We’ve seen examples of it in the real world as companies make “woke” decisions even knowing they will be alienating a portion of their customer base. The Corporate Equality Index (CEI) is what has prompted companies to embrace LGBTQ+ practices in recent years. Anheuser-Busch and Target have been in the news this year for choosing CEI over their customers. According to Dana Kennedy at the NY Post:
The CEI is a lesser-known part of the burgeoning ESG (Environmental, Social and Corporate Governance) “ethical investing” movement increasingly pushed by the country’s top three investment firms. ESG funds invest in companies that oppose fossil fuels, push for unionization, and stress racial and gender equity over merit in hiring and board selection.
As a result, some American CEOs are more concerned about pleasing BlackRock, Vanguard and State Street Bank — who are among the top shareholders of most American publicly-traded corporations (including Nike, Anheuser-Busch and Kate Spade) — than they are about irritating conservatives, numerous sources told The Post.
Genesis Gold Group is building a reputation as a leader among those pushing back against ESG investing. As a faith-driven, patriotic precious metals company that specializes in self-directed IRAs, Genesis puts their full efforts into making sure their customers’ retirement accounts are free of what Elon Musk calls “Woke Mind Virus.”
With an expertly designed self-directed IRA backed by physical precious metals, Americans have control of physical assets that have maintained value throughout human history. Gold in particular is mentioned from the Book of Genesis all the way through the Book of Revelation.
“Precious metals are the financial safe haven Americans need in tumultuous times,” Rose said. “Right now, the economy is in a state of massive flux and ESG is at the top of the list of concerns.”
The rise in interest toward precious metals has prompted many gold companies to ramp up their marketing budgets as well. But as Rose noted, not all gold companies are offering the same products even if they share the same name.
“Genesis puts precious metals into our customers’ depositories that have the highest potential for appreciation,” Rose said. “It pains me when I see fellow Americans who have the wrong mix of gold and silver products added to their self-directed IRAs. We take pride in having excellent customer service because we only hire actual experts in the field.”
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